i.
Always open
Your store never closes. It restocks as your calendar fills, at three in the afternoon or three in the morning.
02The belief
Your closet should revolve around you.
- Not
what an influencer is paid to sell. - Not
what a store needs to get rid of. - Not
what a brand felt like making this season. - Not
what a designer decided to envision.
You.Your body.Your personal brand.Your goals.Your image.
03Every brand
Every brand. One common denominator: you.
Every label on the web, known or not, new or pre-owned, edited around one person.
Your fitYour budgetYour weatherYour lifestyleYour calendarYour professional goals
04The promise
ii.
Always your size
Everything we show you is in stock in your size. Nothing to fall for and then lose.
iii.
Always your budget
Every price fits the budget you set, from a perfect $55 mule to the splurge you planned for.
iv.
Always yours
It starts with your calendar and your closet, and every “not me” sharpens the next edit.
05Whoever you are
There is no Otzaar customer. There is you.
The grandmother with a full calendar
Three weddings and a winter in Florida, without a week of shopping.
The man who wears the same three things
A uniform that works, made better one piece at a time.
The twenty-something with a big week
A first date, an interview, a baby shower. One closet, a real budget.
The father of the groom
Suit, shirt, shoes and the Sunday brunch, sorted.
06The eye
For twenty-five years I wished there were more hours in the day. Now there are.
I have spent twenty-five years as a stylist and designer: dressing celebrities like Meghan Markle, designing for Anthropologie and Topshop. There were never enough hours to give every client the attention they deserved. Otzaar is my eye, working for one person at a time, around the clock.
Tamar Daniel, stylist
StylingAnthropologieTopshopBodywear
07Ask Otzaar
Snap it. Ask it.
Snap a photo in the fitting room or your closet. Otzaar answers knowing what you own and where you’re going.
- Will this bag work with the black dress I already own for the gala?
- First date Thursday, drinks then dinner. What do I wear that doesn’t look like I tried?
- My cousin’s baby shower is outdoors. Can I wear the green dress again?
Otzaar
Do these work with my navy suit for my sister’s wedding?Yes. Brown with navy is the grown-up choice for a daytime wedding, and this cognac is warm enough to look deliberate.
Wear them with your pale blue shirt and the Tank on its green strap; skip the tie if the invite says garden. One check before you pay: are they returnable?
It is. Buying it.
Added to your closet, and to the wedding on the 14th. ✦
08Your store
Always the full look, head to toe.
Every suggestion arrives styled head to toe, from what you own first.
In a tabYour store, always open.
By emailThe full look, before each date.
By textQuick notes. Reply with a photo.
09Begin
Two ways in. Both begin with you.
When you’re ready
Join the list.
First access, nothing you didn’t ask for.